News for 'digital marketing'

Market maturity fuelled India's IPO boom, say i-bankers

Market maturity fuelled India's IPO boom, say i-bankers

Rediff.com30 Oct 2025

The domestic initial public offering (IPO) market is experiencing a significant surge, fuelled by the financialisation of savings, digital ease of investing, and expanding participation from both retail and institutional investors, investment bankers said on Wednesday.

Delhi cops probe 'conspiracy' behind Naravane memoir leak

Delhi cops probe 'conspiracy' behind Naravane memoir leak

Rediff.com11 Feb 2026

Delhi Police's Special Cell has issued a notice to Penguin Random House India regarding the alleged unauthorized circulation of former Army chief General Manoj Mukund Naravane's unpublished book, 'Four Stars of Destiny'. The investigation follows reports of the manuscript being illegally disseminated before publication, leading to an FIR.

India-US trade deal brings glimmer of hope for beleaguered IT services players

India-US trade deal brings glimmer of hope for beleaguered IT services players

Rediff.com11 Feb 2026

The India-US trade deal has offered a much-needed breather for the Indian information technology (IT) industry, which has been grappling with global macroeconomic uncertainty and subdued client spending over the past few years.

'Want To Retire Early... Are My Investments Enough?'

'Want To Retire Early... Are My Investments Enough?'

Rediff.com4 Mar 2026

Ask rediffGURU and PF and MF expert Janak Patel your mutual fund and personal finance-related questions.

WhatsApp can't play with citizens' privacy rights: SC

WhatsApp can't play with citizens' privacy rights: SC

Rediff.com3 Feb 2026

The court is hearing appeals against a CCI order imposing a penalty on Meta and WhatsApp.

Interview with chairman SC Shetty: 'SBI Will Double Its Balance Sheet In 6-7 Years'

Interview with chairman SC Shetty: 'SBI Will Double Its Balance Sheet In 6-7 Years'

Rediff.com11 Feb 2026

'Credit growth in India remains in double digits, even though corporate borrowing is subdued.' 'Corporate credit is weak because companies are cash-rich and cautious amid global uncertainty.'

AI Squeezes Entry-Level Jobs

AI Squeezes Entry-Level Jobs

Rediff.com2 Feb 2026

Concerns have emerged about the impact of AI adoption on young workers, particularly those seeking their first job in high-skilled occupations.

India Inc lauds Budget for bold bets on AI, data centres

India Inc lauds Budget for bold bets on AI, data centres

Rediff.com1 Feb 2026

India Inc on Sunday hailed the Union Budget 2026-27 as a 'structural shift' in the country's technology landscape, noting that the government is moving beyond fragmented pilots to build foundational layers where AI serves as a 'horizontal enabler' for the entire economy.

Realty to get indirect push from Budget proposals

Realty to get indirect push from Budget proposals

Rediff.com3 Feb 2026

The government's Budget announcements providing tax holiday for data centres, setting up of city economic regions (CERs) and funding to improve infrastructure in Tier-II and -III cities may give an indirect boost to India's realty sector, said industry executives.

Anthropic's Scores Big On India Revenue

Anthropic's Scores Big On India Revenue

Rediff.com19 Feb 2026

India is emerging as Claude.ai's second-largest user base, driven by strong adoption in coding, maths and enterprise AI tasks.

Domestic sales a booster dose for pharma revenues

Domestic sales a booster dose for pharma revenues

Rediff.com19 Jan 2026

Buoyant domestic sales are expected to lift revenues for pharma companies by 8-11 per cent in Q3FY26, even as declining generic Revlimid (cancer drug) sales in the US remain a key drag. Most brokerages forecast a modest 2-4 per cent growth in profit after tax (PAT) for the quarter. Hospitals and diagnostics companies, meanwhile, are likely to post much stronger numbers, with revenues seen growing 20-22 per cent year-on-year (Y-o-Y).

Strong demand drivers likely to cushion TaMo

Strong demand drivers likely to cushion TaMo

Rediff.com31 Jan 2026

A pickup in freight rates, rising fleet utilisation and a long-awaited replacement cycle are breathing fresh life into India's commercial vehicle (CV) market, strengthening the investment case for Tata Motors' CV arm (TMCV). Despite a broadly steady December quarter (Q3) performance, brokerages remain divided on whether the upswing is strong enough to offset margin pressures.

How India-US Trade Deal Finally Shaped Up

How India-US Trade Deal Finally Shaped Up

Rediff.com12 Feb 2026

The turning point came with the appointment of Sergio Gor as the US ambassador to India.

FMCG players witness strong Q3 recovery

FMCG players witness strong Q3 recovery

Rediff.com11 Jan 2026

Driven by GST reforms, robust festive demand, and softening raw material prices, the FMCG industry expects volume-based growth, supported by a mid-single digit revenue rise and improved operating margins in the December quarter.

Insurers may spend $84 mn on digital marketing

Insurers may spend $84 mn on digital marketing

Rediff.com25 May 2010

According to a survey by IT consultancy Accenture of senior executives at 125 major insurance companies around the world, insurers are making rapid shift in investment focus to mobile technologies and digital marketing to expand their reach and market share.

Budget 2026: The Industry Wishlist...

Budget 2026: The Industry Wishlist...

Rediff.com29 Jan 2026

Investors and startup executives are calling for extending the period for an entity to be recognised as a startup from 10 to 15 years for deep-tech companies.

Will AI Mania Provoke Market Meltdown?

Will AI Mania Provoke Market Meltdown?

Rediff.com10 Nov 2025

'The danger is that when the music stops, the fall will be sudden, faster, and deeper than anyone expects,' warns Debashis Basu.

'Banks not investing in right technology'

'Banks not investing in right technology'

Rediff.com10 Feb 2026

'There is a challenge in repositioning yourself, maybe reinventing yourself.'

'Trade deal with US could boost Indian stock market'

'Trade deal with US could boost Indian stock market'

Rediff.com13 Nov 2025

'Trade deal will act as a strong trigger for market sentiment, not just for domestic investors but also for FIIs.'

Budget 2026: Next 5 Reforms Needed To Boost Growth

Budget 2026: Next 5 Reforms Needed To Boost Growth

Rediff.com28 Jan 2026

Sustaining 8 per cent-plus growth rates is necessary if we are to reach high-income status by 2047, points out Amitabh Kant.

India's job market shows 11% hiring intent for 2026

India's job market shows 11% hiring intent for 2026

Rediff.com12 Nov 2025

After a year of muted single-digit growth, hiring intent has returned to double digits at 11 per cent, up from 9.75 per cent last year, supported by formalisation and regional expansion, says a report. According to the India Decoding Jobs 2026 Report, launched by digital recruitment platform Taggd in collaboration with the Confederation of Indian Industry (CII), sectors such as BFSI, manufacturing, and infrastructure are set to drive hiring momentum.

ADIF writes to CCI for interim relief to startups in Apple case

ADIF writes to CCI for interim relief to startups in Apple case

Rediff.com20 Jan 2026

The Alliance of Digital India Foundation (ADIF), in an application to the Competition Commission of India (CCI), has alleged that technology company Apple is using dilatory and delaying tactics in the regulator's investigation against the company and has sought interim relief for Indian startups and digital companies, according to people close to the development.

RBI deputy governor flags cyber risk over volume of personal data with FIs

RBI deputy governor flags cyber risk over volume of personal data with FIs

Rediff.com21 Jan 2026

The increasing use of models, algorithms, and code across the financial industry is reshaping how outcomes are generated. However, their limitations, such as explainability, embedded bias, and model drift may not be immediately apparent and may emerge only as these technologies gain scale, warns RBI deputy governor Shirish Chandra Murmu.

American Tech Caught in Trade Crossfire

American Tech Caught in Trade Crossfire

Rediff.com3 Sep 2025

'Amazon, Meta, Google, Microsoft have large operations in India and rely on smooth trade and data flows.' 'Restrictions could raise their costs, limit AI chip exports, and complicate their India strategies.'

One-time costs drag TaMo CV net profit; wholesales rise 20%

One-time costs drag TaMo CV net profit; wholesales rise 20%

Rediff.com30 Jan 2026

Tata Motors' commercial-vehicle (CV) business reported a 48 per cent year-on-year decline in net profit to Rs 705 crore in Q3FY26, even as profit before tax (PBT) rose 65 per cent to Rs 2,568 crore.

Airtel's Net Profit Plunges in Q3 2025

Airtel's Net Profit Plunges in Q3 2025

Rediff.com5 Feb 2026

Bharti Airtel reported a significant drop in consolidated net profit for the third quarter ended December 2025, citing increased network operating costs and statutory fees.

Iran War Exposes Washington's Strategic Chaos

Iran War Exposes Washington's Strategic Chaos

Rediff.com12 Mar 2026

What we are watching is something different: A fog manufactured and maintained by the people who started the war, so that the question of why it was started never has to be answered, observes Prem Panicker in his must read blog on the war in the Middle East.

Value over volume for jewellery growth in H2

Value over volume for jewellery growth in H2

Rediff.com9 Jan 2026

Jewellery makers are set to post strong revenue growth in the 2025-26 (FY26) October-December quarter (Q3), supported by a robust wedding season and rising value growth, even as volumes decline.

Reits to be gradually included in market indices, says Sebi chief

Reits to be gradually included in market indices, says Sebi chief

Rediff.com23 Nov 2025

India's market regulator is moving ahead to include real estate investment trusts (Reits) in benchmark indices in a phased manner, Sebi chief Tuhin Kanta Pandey said, while asserting that the regulator was working to strengthen the link between infrastructure building and the markets.

'You End Up Firefighting': Finance Minister

'You End Up Firefighting': Finance Minister

Rediff.com26 Feb 2026

'Uncertainty level A in the morning, uncertainty level B in the afternoon. If I answer about tariff rates now, I'll be outdated by the evening.'

Strikes Shake India's Gig Economy

Strikes Shake India's Gig Economy

Rediff.com21 Feb 2026

Two of the three strikes are related to the gig economy, a centrepiece of the new labour Codes.

Time To Tackle The Digital Fraud Surge

Time To Tackle The Digital Fraud Surge

Rediff.com14 Aug 2025

We propose an expert group be set up to form a national strategy on digital fraud. This group would bring together skills in financial regulation, security economics, cyber defence, and public communications, and an understanding of the Indian financial and security systems. It should lay the foundations of a coordinated approach by the Indian State in fighting digital fraud, suggest Ajay Shah and Nandkumar Saravade.

Highlights of Union Budget 2026-27

Highlights of Union Budget 2026-27

Rediff.com1 Feb 2026

Highlights of Union Budget 2026-27

Marico Q2 volume growth likely to be in high single digit

Marico Q2 volume growth likely to be in high single digit

Rediff.com4 Oct 2025

Marico is expected to post high single-digit volume growth in the India business in the July-September quarter. However, it is expected to moderate sequentially, the company said in its quarterly update on exchanges.

HCLTech counts on M&As to add 1.5% to revenue

HCLTech counts on M&As to add 1.5% to revenue

Rediff.com14 Jan 2026

HCLTech expects its recent large acquisitions to contribute about 1.5 per cent to revenue in 2026-27 (FY27), Chief Executive Officer and Managing Director C Vijayakumar said, as the company looks to build newer revenue streams in a subdued macroeconomic environment.

How India Buys A Car Today Has Changed

How India Buys A Car Today Has Changed

Rediff.com3 Oct 2025

More Indians start car shopping online, pushing automakers and dealers to respond quickly, train staff, and use AI to turn clicks into showroom visits.

Tyre stocks to ride demand, margin tailwinds; global risks may bite

Tyre stocks to ride demand, margin tailwinds; global risks may bite

Rediff.com5 Jan 2026

Shares of tyre manufacturers have outperformed broader equity benchmarks, buoyed by multiple tailwinds. Softer raw material prices, an uptick in demand from automakers following the reduction of the goods and services tax (GST) rates, and steady replacement demand have lifted sentiment toward the sector.

Sundar Pichai unveils new India-US subsea cable routes

Sundar Pichai unveils new India-US subsea cable routes

Rediff.com18 Feb 2026

Betting big on India's AI potential, Google CEO Sundar Pichai on Wednesday announced new subsea cable routes to boost AI connectivity between India and the US, alongside major skilling initiatives, including training 20 million public servants and supporting 11 million students

Pricing to remain key in corporate bond mkt this year

Pricing to remain key in corporate bond mkt this year

Rediff.com13 Jan 2026

A neutral monetary policy stance, heavy government borrowing, and issuers adjusting to a higher-for-longer yield environment have set the stage for a largely stable corporate bond market in 2026.

Why There's A Music Revolution

Why There's A Music Revolution

Rediff.com3 Jan 2026

With the music industry pushing for growth in the paid subscription segment, Universal Music India anticipates that the Indian market will mature, potentially becoming a highly impactful paid market for music over the next five years.